The RepOtz Framework™ for Reputation Optimization
Reputation Optimization is the new discipline of shaping how your business is perceived and recommended, by people and by AI. The RepOtz Framework™ is the structured process that powers our platform.
Customers no longer just search. They ask AI. And AI recommends businesses based on their reputation across the web. The RepOtz Framework™ is the structured method behind our platform, designed to help businesses optimize how they are perceived and recommended by AI, while aiming to respect Google and platform policies.
Six Steps. One Reputation Optimization Process.
Each step is designed to be measurable and repeatable.
Diagnose
Score your reputation across 6 pillars.
We assess Google presence, reviews & sentiment, social media, AI visibility, web & SEO, and trust signals to surface a clear baseline of where you stand today.
Structure
Ensure presence and consistency across platforms.
We make sure your business is correctly listed, claimed, and consistent across the platforms that matter, so people and AI find a single coherent story about you.
Route
The customer chooses their voice.
Every customer who opens the journey sees the same invitation and chooses their own path: post an honest public review, or reach the business privately. The public path stays open to everyone, at every step. No review is blocked, filtered or removed. Designed to respect the policies of Google and other platforms, including the ban on soliciting reviews selectively.
Amplify
Increase visibility where buyers and AI look.
Multiply authentic reviews, capture short video testimonials, and distribute them across the platforms and channels that influence both human buyers and AI recommendations.
Monitor
Track sentiment, campaigns, and performance.
A single dashboard tracks sentiment trends, campaign performance, and reputation signals in real time, so you always know what is working and what needs attention.
Optimize
Continuously improve results and scores.
Reputation Optimization is not a one-time fix. We close the loop with iterative improvements that compound your scores, your visibility, and your share of AI recommendations.

Official publication · 2026 edition
Discover the founding manifesto of the RepOtz Framework™
A reflection on how digital reputation is changing in the age of artificial intelligence, along with a structured six-step methodology.
Currently available in French only.
Compliance by Design
Reputation Optimization only works if it is sustainable. The RepOtz Framework™ is built so growth never comes at the cost of trust.
No fake reviews
We never generate, fabricate, or incentivize reviews. Every signal comes from a real customer.
The same invitation for everyone
Every customer who opens the journey sees the same invitation to post a public review, regardless of how they feel.
Platform policy respect
Built around Google, Trustpilot, and platform policies, not against them.
Ethical & sustainable
A long-term approach to reputation, not a short-term hack that puts your listings at risk.
Stop Managing. Start Optimizing.
Reputation Management
Reacts to problems. Puts out fires after they have already cost you customers.
Reputation Optimization
Builds and controls perception. The RepOtz Framework™ makes the process structured, measurable, and scalable.
Ready to optimize your reputation?
Get a free 6-pillar reputation audit, then put the RepOtz Framework™ to work for your business.